The Visible Seller — Claire Butler

Corporate Sales Training · In Person & Virtual

Marketing 101 for sales people. So they can do it themselves.

Imagine a sales team that shows up confidently online — turning their warm network into a lead-generation machine. All they need is the right plan.

Trusted by sales teams across South Africa · 44 five-star reviews

Your network is your goldmine.

65%of new business from referrals
92%trust word-of-mouth over ads
4×more likely to buy from a friend's rec
5×more sales from word-of-mouth vs paid

Most sales people want to show up online.

They just don't know where to start — and without a plan, they freeze.

  • Their warm network is full of potential clients — nobody's tapping it.
  • No plan to show up on LinkedIn or Instagram consistently.
  • They don't know what to post, when, or why it works.
  • They want to do more — but overwhelm keeps them stuck.

Give them the tools, the plan, and the confidence —
and watch them flourish.

Enter The Visible Seller

One half-day. A sales team empowered online.

The marketing fundamentals they were never taught — so they can show up confidently and consistently, without the overwhelm.

Personal sales goal + plan

Set at the start, built by the end. Every rep leaves with a step-by-step plan.

LinkedIn or Instagram setup

A personal brand set up the right way — optimised and ready to attract clients.

Content strategy they'll use

Built around their clients' buying journey — practical and ready to execute.

10 content pillars

Never wonder what to post again. Every pillar mapped to their audience.

4-line caption template

Write posts in minutes, not hours — usable the same day.

AI shortcut + manager toolkit

Halve content-creation time, plus a weekly check-in and monthly scorecard.

What the day looks like

Four modules. One clear plan.

A high-energy, interactive half-day that energises your team, kills the overwhelm, and leaves everyone with a plan they can use immediately.

DurationHalf-day · 4hrs
Group sizeFrom 10 people
FormatIn-person / virtual
AvailableNationwide
InvestmentR2,000 pp

If just one rep closes one extra deal, the session pays for itself many times over.

◆

RISE — Goal Setting

Set your goal. Define what winning online looks like for you.

1

The YOU Factor — Who am I online?

Build your personal-brand foundation and set up LinkedIn or Instagram the right way.

45 mins

2

Talk to Your Target — Who is my ideal client?

Define your target market and learn to speak directly to the people who need you most.

45 mins

3

The 3 C's — What do I post?

Build your content strategy and choose your 10 content pillars — never run out of ideas.

45 mins

4

Show Up & Shine — How do I do this every day?

Caption templates, AI shortcuts, and your personal posting plan — built in the room.

45 mins

◆

Action Planning — My plan to WIN online

Leave with a clear, focused action plan you're excited to use.

Built for B2C sales teams who sell on relationships.

If your team's success depends on trust and connection, The Visible Seller will transform how they show up and generate leads.

Real Estate

Agents & property professionals

Financial Advisory

Advisors, planners & wealth managers

Insurance

Brokers & insurance consultants

Vehicle Sales

Dealerships & sales executives

Mortgage Broking

Bond originators & home-loan advisors

Any B2C Sales Team

Where relationships drive revenue

If your people are your product — The Visible Seller is for you.

Your trainer

20+ years in marketing — so I know how to get sales people to market themselves and WIN.

I've managed R800m+ brands and R40m+ budgets, run agencies, and marketed my own business. Now I take everything I know and teach it. One goal: helping teams show up, stand out, and shine.

BCom MarketingOxford Train-the-Trainer100+ Workshops500+ Trained20+ Years
"Most sales people pause before they post. I'm on a mission to change that — one person, one plan, one shine at a time."

They don't just leave informed. They leave inspired. ⭐

"Claire is an absolute delight! Her enthusiasm, deep marketing knowledge and passion are truly contagious. Her workshop is an excellent launchpad for any business, and her approachable personality inspires real confidence."— Joanne Eyres · 5-star Google review

Read all 44 reviews on Google

Ready to teach your sales team how to really market themselves?

Book a free 30-minute discovery call. I'll walk you through the programme and help you figure out if it's right for your team. No obligation, no pitch — just a real conversation.

Book your free discovery call →

📩 hello@clairebutler.co.za · 📞 +27 65 755 8000 · 🌐 clairebutler.co.za

Show up. Stand out. Shine. ★

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